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Summer isn’t just about vacations and beach trips — it’s also prime time for meaningful gatherings. Family reunions, weddings, team-building retreats, music festivals, summer camps, company picnics, and group travel all peak when the sun’s out and the vibes are high.

And what do all these events have in common? People want to remember them — and share them. That’s where a great event t-shirt comes in. It’s more than just a shirt — it’s a memory, a statement, and a wearable symbol of connection. At Screen Tek, we love creating custom shirts for these moments because they put us right in the center of the excitement. It’s not just printing — it’s being part of something people care about.

So, what makes an event t-shirt that people actually love (and wear again)? Here are a few key ingredients to make your next design a hit.


✅ Know Your Audience

The first step to a great shirt is knowing exactly who it’s for. Every event is unique — and so is its audience. A thoughtful design starts with understanding their needs, their lifestyle, and how they’ll be wearing the shirt.

Are you planning a summer camp for families and kids? You’ll want a breathable, lightweight fabric that can handle active days and stay cool in the heat. A cotton-poly blend or tri-blend tee is a smart choice — especially for energetic campers who’ll be running, jumping, and sweating all day.

Hosting a music festival or public event? You’re likely thinking beyond just handing shirts out — you want something that can be sold as merchandise. That means thinking like a fan: What design would make someone spend $25 on a t-shirt and wear it proudly all year? The shirt should feel soft, fit well, and carry enough style to work as everyday wear — even after the event is over.

For family reunions or group vacations, personalization adds a fun touch. Use different colors for each branch of the family or a custom graphic that ties into your family name or destination. It shows thoughtfulness and helps the shirt stand out from “just another group tee.”

Whether your event is formal or fun, we can help you find the right shirt that matches the vibe, the budget, and the people.


🎨 Design Matters — Big Time!

A great design doesn’t just look good — it makes people want to wear the shirt again and again. Think of it like branding: Your design represents your event, your group, and your energy. So don’t rush it.

If your event happens once a year, your shirt becomes a keepsake. It might be the only thing attendees take home to remember the experience. In that case, you want something classic, memorable, and well thought out.

We recommend sticking to bold, legible designs that look good from across the room — especially if you’re using the shirts to identify staff, volunteers, or attendees at a crowded event. Our design team is happy to help you refine your vision and make sure it prints well on the type of garment you’ve chosen.

And don’t forget about color combinations — you want something that works well with your logo or theme but also pops visually. High-contrast designs tend to stand out and look more professional in photos.


👕 Choosing the Right Garment

Let’s be honest: Nobody wants to wear a stiff, boxy, uncomfortable shirt. That’s why garment choice is just as important as the design.

Start by considering the season and setting. If your event takes place in July or August, you’ll want breathable materials like tri-blends or ringspun cotton. Go with short sleeves, v-necks, or tanks to keep everyone cool. For more active groups, consider moisture-wicking performance tees that hold up during outdoor activities.

Planning an event in fall or early spring? Don’t overlook long sleeves, hoodies, or even light jackets. These make fantastic layers and keep your branding visible as the weather cools. Track jackets or quarter-zips are a step up in style and make excellent team gear or staff apparel.

And remember: You’re not limited to just t-shirts. We can help you design and print on:

  • Hoodies & sweatshirts

  • Long sleeve tees

  • Performance polos

  • Leggings, shorts, and joggers

  • Custom hats or beanies

  • Tote bags or team gear

Having a mix of options gives people choices — and adds a more polished, branded feel to your event.


💡 Final Thought

The best event t-shirts do more than just check a box — they create connection. They bring people together, help identify your group, and serve as a wearable memory long after the event is over.

At Screen Tek, we make it easy to turn your event into something people remember — and wear proudly. Whether you need five shirts or five hundred, we’ll help you choose the right garment, perfect the design, and deliver something everyone will be proud to wear.

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Screen Tek